The Future of EcoFashion: Marci Zaroff of ECOfashion Corp

According to McKinsey research, the fashion industry emits the same quantity of greenhouse gases per year as the entire economies of France, Germany, and the United Kingdom combined. Under the current trajectory, the fashion industry misses the 1.5ºC pathway set by the Paris Climate Accords by 50%.

This week, we are thrilled to learn from Marci Zaroff. Marci is the Founder and CEO of ECOfashion Corp’s “Greenhouse of Brands,” that include MetaWear, Yes And, and Farm to Home. Marci is a serial entrepreneur who has also founded Under the Canopy, a sustainable fashion company, Beyond Brands, Good Catch Foods, a plant-based fish product brand, and The Institute for Integrative Nutrition. Marci serves as an Advisor and Board member to many companies. She also helped to define the Global Organic Textile Standard (GOTS) and the first USA Fair Trade Textile Certification.

"When I coined and trademarked the term "ecofashion" in 1995, people thought I was crazy," says Marci. "The current system with fast fashion has crammed farmers and factory workers down to levels that are inhumane. We now have a standard that focuses on renewable energy, social justice, water stewardship, as well as material health and material re-use."Farm to Home